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Physical Therapy Marketing
Lena Said:
how can our physical therapy practice get more paying patients? any marketing/advertising. tips?We Answered:
Offer a service that not many clinics in the area offer...women's health, lymphedema management, vestibular rehab.Jose Said:
im currently a marketing major and thinking about doing physical therapy in the future?We Answered:
Since you will already have a bachelor's degree, you will not necessarily need to complete another degree. Most likely, you can just take the courses you are lacking. I think the only stipulation you may find is that a few schools require a BS, so if you have a BA, you might still have to compelte a BS...but this would be unusual.Laurie Said:
Job Market for Physical Therapy?We Answered:
What you will have to do is to complete a degree prior to admission to the graduate level program at a 4 year college or university. You can do that anywhere you wish (unless they have special affiliations with undergraduate schools). I am not too familiar with the CUNY/SUNT system, but all PT programs in the US are graduate level programs. Most of them require a BS in anyfield as well as completion of prerequisite courses prior to admission to the PT graduate level program.The job market for PT, as a whole, remains excellent. It is expected to grow much faster than average for at least the next 6-8 years.
Nathan Said:
marketing ideas for a physical therapy?We Answered:
Contact the local newspaper and ask for the department that handles new businesses in the area. They can do an article on you and that will be great free publicity.Kristin Said:
I need idea's for marketing a physical therapy practice.?We Answered:
1) I run a custom embroidery company and you need to create your cooperate identity. Create your logo and business name on your cooperate apparel.2) Put the logo on your Auto
3) Make up business cards and hand them out. Every time you see someone you know hand several of them out. When you give people your business card, always give them more than one and ask them to give them to their friends/coworkers, etc.
4) The key for this kind of business is word-of-mouth. Think of some clever ways to encourage your existing clients to tell people about you. Perhaps you could start with a friend or family member to be one of your "spokesperson". I owned a convenience store for 10 years and a lot of business deals started in the checkout line by strangers. Tell everyone about you and ask if they know anyone that could use your service. Ask for a referral from an existing client
5) Start a website as a way to advertise you. Let your website work for you and your clients swap links. When making your own web site do some research on how to optimize your site so that you get a good ranking with a natural search. You do this by embedding smart key words. Your website could show your community involvement and you could have questions and answers on the site.
6) A Yellow page ad seems to work great also.
7) Look for websites that you can advertise for free. Advertise in the Yahoo local. Find free on-line classified web sites for your community. Typically the local chamber of commerce will offer such a service. You can advertise here for free: http://www.hits2u.com/?149843
http://goldbizz.localads.co.uk
http://www.trafficswarm.com/go.cgi?48605
http://www.koolplaz.com/
Post a link to your site for free where it is allowed
Examples are:
Craigslist http://www.craigslist.com
Google Base http://base.google.com
Classifieds for Free http://www.classifiedsforfree.com/...
Text Link Exchange http://www.txtswap.com/
Recycler.com http://www.recycler.com/
Yahoo Classifieds http://classifieds.yahoo.com/
US Free Ads http://www.usfreeads.com/
8) Try to get your local newspaper to do a free article on your business.
9) Sponsor local sport teams or ballparks that hang up banners. There are also inexpensive ways to advertise like a local penny saver newspaper, high school yearbooks and newspapers, etc.
10) Call radio show call in and contest and always answer or make the statement with "your name and company name and you have been working hard" free radio ads are